Zillow got to be biggest name in real estate serach “without spending a dollar on advertising,” says Chief Marketing Officer Amy Bohutinsky. See original here: Securitization Audit News Why Zillow will spend $65 million on...
Posts Tagged With 'chief-marketing'
'innovative' Realtor? – Securitization Audit
Probably not, writes Geoff Nesnow, chief marketing officer for software and consulting firm Mavenomics. See the original post here: 'innovative' Realtor? – Securitization...
Do consumers really want an 'innovative' Realtor?Securitization …
Realtors may be be overestimating the appeal of labeling themselves “innovative,” according to Geoff Nesnow, chief marketing officer for software and consulting firm Mavenomics. He believes consumers would prefer...